Multiverse Genesis
Where antiques meet digital art
Multivers fuses the timeless pull of antiques with the world of NFTs. From a London hybrid gallery and private club to a meta gallery and marketplace, we shaped the brand and digital experience for a project that bonds historical artifacts to digital collectibles.
Client
Multivers
Year
2020
Industry
NFT / Web3
Turnaround time
—
The challenge
Multivers needed to make a genuinely unusual idea feel coherent and premium: real antiques displayed alongside contemporary NFTs, with a marketplace that bonds digital tokens to physical artifacts. The experience had to earn trust from collectors on both sides.
Our approach
We grounded the design in market research and user feedback, then reimagined the interface for seamless, immersive navigation. We built in a Meta Gallery and a robust NFT Marketplace for community-created and curated work — supported by exclusive events and drops, including a campaign for Mastercard premium clients.
The outcome
A launch-ready platform anchored by the Genesis Collection — premier NFTs granting exclusive access and perks, with flagship artifacts valued at over 1M dollars and special airdrops to Mastercard customers. A new standard for where physical and digital ownership meet.
